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Aircraft Product Executive 
Harmondsworth, United Kingdom 

In this position with British Airways you will help develop the future of our aircraft product, ranging from seats and cabin interiors to inflight entertainment systems. You will need to have strong data analysis and presentation skills, a passion for our customer experience and a proven ability to work across and manage multiple stakeholders. 

Reports to Product Development Manager - Aircraft Cabin Interiors Department Product 

Key responsibilities:

  • Adds customer value by ensuring that all aircraft products and services provide a seamless experience that exceeds customer expectation.
  •  Responsible for developing & implementing aircraft products as defined by the future strategy and investment plan objectives.
  • To identify and address in-service product performance issues to maintain the customer proposition. Monitors and acts on Customer feedback of in-service products to maintain customer satisfaction levels. Principal Accountabilities.
  • Design, development and implementation of creative, innovative and competitive aircraft product initiatives working closely with the Programme Management team to ensure on time, on budget and on quality delivery.
  • Lead and direct aircraft product projects as project sponsor, customer champion and subject matter expert at working group level.
  • Identification and resolution of in-service aircraft product issues.
  • Establish, develop and maintain close and effective working relationships with key internal stakeholders that affect the aircraft product in particularly Engineering, Procurement and Finance.
  • Stakeholder management, gaining support for aircraft product initiatives. · Fully aware of competitor products and strategies.
  • Keeps abreast of developments in the aircraft product market through various industry associations and available media.
  • Keeps abreast of advances in consumer electronics to establish if inflight customer proposition can benefit from new developments.
  • Ensure Merger and Alliance objectives are considered during aircraft product developments and exploit opportunities / synergies where applicable.
  • Utilise LEAN techniques and process re-engineering to improve output/impact to customers; continually striving to improve our speed to market.
  • Champion weight initiatives to ensure efficient, robust products are developed · Champion the customer experience in all aircraft product initiatives to deliver customer satisfaction improvements.
  • Champion aircraft product requirements during evaluation of cabins for new aircraft competitions.
  • Works with operational line areas to ensure that correct procedures are in place to consistently deliver the cabin interior product post embodiment.
  • Successfully deliver projects in line with internal control and financial guidelines.
  • Coach and develop new team members in the tools and techniques of continuous improvement to increase their skills and capabilities to ensure operational productivity and customer impact is optimised.
  • Work effectively with the Customer Programmes Team to ensure delivery to agreed objectives and success measures.
  • Deputise for line manager where appropriate.
  • Uses customer insight and intelligence to deliver a future proof customer experience.
  • Act as customer aircraft product subject matter expert in their assigned area.
  • Proactively assist with customers when required during disruption, minimising impact on own workload.
  • On call out of hours where appropriate
  • To manage costs that ensure the profitability of the business is maximised 


  •  Flexibility in working hours to meet business demands
  •  Able to build and compile complex business cases that are clear and concise.
  • Representation of BA to external suppliers.
  • Finds simple solutions to complex problems.
  • Strong supplier relationship skills.
  • Understanding of operational processes that are involved in providing the customer aircraft product.
  • Good experience in innovative thinking and creative problem solving ·
  • Ability to lead and manage change across all stakeholder areas.
  • Knowledge and understanding of a process engineering and continuous improvement environment.
  • Supplier Management.
  • Experience of using business data to support decision making

 Expertise / Specialist Competencies (Essential or desirable)

  • Able to digest and understand complex technical data and communicate this clearly at different levels of the organisation to allow clear decision making.
  • Strong presentation skills to present to internal and external audiences.

  •  Strong knowledge of the BA aircraft fleet and other non-BA operated types.

  •  Knowledge of the aircraft products industry British Airways Plan4 Behaviours – FSLT

  • Faster Clear on what needs to be achieved, brave enough to try new things and make decisions quickly to ensure we can deliver what we commit to.

  •  Smarter Innovate and constantly seek improvements through understanding our customers and the market in which we operate, sharing knowledge and embracing digital solutions to beat the competition.

To apply, follow this link – https://jobs.ba.com/jobs/vacancy/2789/Apex%20aero%20/detail

To learn more, contact Gabby Bertorelli at gabby.bertorelli@ba.com.

Customer Experience Manager - Inflight Premium Cabins 
Hong Kong, China

This position with Cathay Pacific Airways Ltd. will be an expert in cabin product design and will be able to work on some of the most exciting projects in the industry. He/she will need to have a natural appreciation and sense of premium quality. The Customer Experience and Design Department is looking for a talented and experienced individual to lead the development of Cathay Pacific and Cathay Dragon premium Cabins. He/she will play a key role in customer retention and the long-term success of the Cathay Group through the strategic development of award winning products.

Key responsibilities:

  • Design First and Business Class seats, Cabin and soft products
  • Responsible for supplier and product recommendations
  • Define all premium cabins requirements and prepare business case and related revenue evaluation model
  • Use extensive insights and passenger research as part of the design process and though each product’s life
  • Identify research activities and apply research findings to develop product requirement
  • Guide the development of ergonomics studies
  • Manage product developments and other customer proposition improvement initiatives
  • Develop and update short and long term premium cabin strategies
  • Establish Maintenance Standards in collaboration with the Engineering department
  • Drive key stakeholders to deliver an outstanding premium experience on time and within budget
  • Responsible for premium cabins design briefs, selection and management of industrial designers


  • A Bachelor Degree in Design or Engineering and minimum of 10 years of experience in designing cabin interiors in an airline or with a supplier
  • Product Design Expert with outstanding track record
  • Experience designing and delivering premium products and passenger propositions
  • Deep understanding of aircraft seating design and certification processes
  • Customer Centric Mind-set
  • Product knowledge and complete industry/market awareness
  • Ability to lead multi-disciplinary teams
  • Ability to travel and represent Cathay Pacific’s interests at supplier's facility
  • Independent mind-set, innovative, curious and strategic thinker
  • Expertise in managing suppliers
  • Good analytical skills with research insights.
  • Fluent spoken and written English

To learn more, contact Arvin Wong at arvin_wong@cathaypacific.com.

Metadata Coordinator
Irvine, CA, USA

West Entertainment is a full-service lab, CSP and creative agency. We have brought together the most dynamic team in the industry, with our focus on the Airlines; returning integrity and style to our clients through innovation, hard-work, strong relationships and a deep understanding of our customer’s needs. The Role of the Metadata Coordinator is to manage cyclical IFE program updates and GUI content for the Etihad Airways account as identified by the scope of work, internal and hardware vendor timelines, and in coordination with the fly team members. You are responsible to ensure excellence in delivery. The role will involve the need to facilitate the workflow and co-ordination internally and with our Abu Dhabi Office and Singapore Offices, and help resolve any issues that arise. You will be master of your domain, and look to improve the work flow and systems, and overseeing these across the end-to-end process management to ensure on time and accurate delivery, escalating as necessary to your team. As a growing company, we also expect an eagerness to assist other departments, should your schedule allow, (eg: screening and reviews of TV and Movie content).

Responsibilities include:

  • Set up and maintain an efficient and accurate metadata work flow
  • Manage metadata grids – and images
  • File name management
  • Entry in to MMA, DCMS and standardized metadata grids
  • QC Metadata
  • Manage the updates of the We by West database
  • Coordinate with all internal and external teams for related programs
  • Calculate and apply internal working deadlines for related programs
  • Support other metadata and client operations teams with day to day issues
  • Identify operational issues and try to solve them
  • Manage the workload to ensure deadlines are met on time 

Things you are good at:

  • Self-Motivated
  • Strategic and analytical approach
  • Strong work ethic
  • Good communication skills
  • A love of problem solving
  • Expert in time management
  • Team player
  • Expert in excel
  • Thorough knowledge of MS Office
  • Working knowledge of Photoshop preferred

To learn more, contact the Talent Division at Talent@westent.com.

Account Coordinator
Abu Dhabi, UAE

West Entertainment is a full-service lab, CSP and creative agency. We have brought together the most dynamic team in the industry, with our focus on the Airlines; returning integrity and style to our clients through innovation, hard-work, strong relationships and a deep understanding of our customer’s needs. We are looking for a positive and passionate Account Coordinator for the world of Inflight entertainment. You will assist in servicing Etihad Airways with their entertainment needs and ensuring their long-term success. The role is to support the Account Director, to create a unique inflight experience that is engaging, trending, and true to the airlines’ brand. Responsibilities include coordinating high quality and creative movie, TV and digital content programming for a global client. You will need to be highly organized to ensure the timely and successful delivery of our products, metadata and files to our vendors. Our ideal candidate is smart, organized, efficient, and a team player with amazing attention to detail and the ability to adapt to change.


  • Superb research skills – latest trends in TV, Web content, Movies, social media, etc.
  • Database management: Ability to liaise with distributors/content owners to gather information about new movies, TV programs and digital content
  • Analyze both client passenger trends and consumer market trends
  • Screen programming options to ensure suitability for the client while taking editing notes as needed
  • Ability to effectively communicate with all stakeholders in the supply chain
  • Creation of programming grids and purchase orders
  • Coordination of Metadata (synopsis, runtimes, rating, translations etc.) for client’s GUI, Magazine, Web and any other outlet source that requires metadata
  • Support your Operations team in the tracking of content materials and files
  • Proven ability to manage multiple projects at a time while paying strict attention to detail
  • Tracking of budgets and deals Things you are good at:
  • Ability to work against tight deadlines
  • Excellent verbal and written communications skills
  • Excellent listening skills
  • A love of problem solving
  • Critical thinking
  • Being both innovative and creative
  • Able to understand diverse cultures and their sensitivities
  • Solid experience with MS Office (particularly MS Excel)
  • Work as part of a team
  • Knowledge of Arabic language is a plus but not a must 

To learn more, contact the Talent Division at Talent@westent.com.

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